PRODUCT DATA AND CONTENT AUTOMATION SOLUTIONS BUILT FOR MANUFACTURERS

PRODUCT DATA AND CONTENT AUTOMATION SOLUTIONS BUILT FOR YOUR BUSINESS

Bring products to market faster and more cost-effectively. IDEA's products and services help you provide one-to-many syndication, strengthen trading partner relationships, differentiate products, automate manual processes, and lower operational costs. 

1000+ Manufacturer Brands Trust
IDEA’s Data Syndication

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Product Data and Content Automation Solutions for Manufacturers

Turn your product data into a powerful sales tool with our technology products and services designed specifically to address evolving supply chain challenges faced by manufacturers.

Flagship Products

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IDEA Connector Data Syndication

Manage product lifecycles from a single place by syndicating product data to 8,000+ distributor locations anywhere in the world.

  • Differentiate your products with unlimited attributes, 500+ fields, hi-res images, videos, certifications, spec sheets, volumetrics, and more
  • Conduct worldwide operations with global syndication, metric UOMs, and multi-language/multi-currency capability
  • Use sandbox accounts to test product data changes without affecting distributor data feeds
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IDEA Exchange Electronic Data Interchange

Powered by industry-leading VAN service providers and an expert support team, IDEA Exchange is your custom solution for digital integration and automating transactions.

  • Reduce ordering costs and data errors 50–90% 
  • Work with our team to design a solution that works with your budget
  • Seamless migration and integration of user-friendly platform
  • Extensive experience with manufacturer trading partner requirements

Professional Services

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IDEA Pro Data Services

Transform your product content into a powerful sales tool by trusting our experienced Pro Data Services team to help you organize and enrich your product data.

  • Give us your data in any format, and we’ll enhance, map, and load it into IDEA Connector or your preferred data management system
  • Allow IDEA to analyze and cleanse your product data and fill product content gaps
  • Receive one-time, on-demand, or ongoing support from our experienced team
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IDEA Exchange Managed Services

Reap the benefits of automated document exchange without the in-house EDI software costs and staffing challenges by partnering with our expert team.

  • Save up to $45K on EDI mapping software by outsourcing to IDEA
  • Ensure uptime with 24/5 or 24/7 support options with root cause analysis guaranteed in 72 hours
  • Onboard trading partners faster — even with unique requirements

IDEA Ecosystem Services

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IDEA Volumetrics Weights & Dimensions Data Service

Provide multi-level weight and dimensional data needed for distributors’ business and warehousing systems so your trading partners can deliver your products faster with better service.

  • Let IDEA handle onsite weights and dimensions data collection, quality assurance, and uploading
  • Gain a competitive edge by providing distributors with key information they need to sell and transport your products
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Enable Rebate Management

Create, track, and execute rebate agreements instantly — with no data migration — using rebate management software integrated with IDEA Connector.

  • Manage direct and indirect rebates, special pricing agreements (SPAs), and promotions in a single cloud-based, purpose-built solution for rebate management
  • IDEA’s standardized data provides accuracy and transparency for a better trading partner experience
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IDEA Insight Product Content Auditing

Sell more products with automated auditing to ensure product pages are live, complete, accurate, and optimized on distributor and retail sites.

  • Ensure appropriate use of all your branded data and content
  • Access competitor data, including share-of-search, to improve your products’ search rankings and conversion rates
  • Benchmark and score each distributor and/or product category to assess content quality
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IDEA OrdrTrak 

In partnership with TradeTech Solutions and powered by IDEA Connector product data, IDEA OrdrTrak is a centralized order tracking portal for the entire supply chain to receive status updates in real-time without making time-consuming calls or sending a slew of emails.

This many-to-many connection service lets manufacturers, manufacturer representatives, distributors, and contractors find accurate product and ordering information in a single source.

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360 Image Capture & Viewer

Help end users make better decisions by using IDEA’s 360 services to grow your  product image library. Show buyers all the views they need and want. 

  • On-site image collection service with studio hardware for building 360-degree imagery
  • IDEA’s 360 viewer in IDEA Connector creates a consistent viewing experience on distributor sites
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98 Series UPCs

IDEA owns UPC numbers across 15 GS1 prefixes assigned to generic (or commodity) type products such as Conduit, Building Wire, Fittings, Steel Boxes, and other similar commodity type categories.

These UPC numbers are fundamental to the exchange of data in the electrical industry via contractor estimating/bidding systems, distributor purchase orders, manufacturer invoices and more.

IDEA makes it easier for manufacturers to do digital business

“The best technology solution we have as an industry is IDEA. The fact is: we have an entity that's owned by all of us as members of NAED and NEMA.” BRIAN DIBELLA,
President, Data, Power and Control, 
Legrand North America
“Product data is the lifeblood of our industry. Every time our data changes, all we have to do is update IDEA Connector, and we’re able to reach our trading partners. With one update, we can potentially reach 90% of the NAED electrical distributor market share.” JOHN CALLEN,
Director of eTools Marketing, 
Lutron
“As a manufacturer, we would have to spend hours of time to get all the attribute and product information out to each one of our customers manually. IDEA helps us bring all of our product content to each of our customers so they can use it in their own e-commerce sites." SETH GILBERT,
Senior Manager - Product Information Management Implementation, 
Atkore Inc.

Ready to access the digital solution that best meets your needs?

Complete the form below and a member of our best-in-class customer support team will help design the solution that addresses your unique challenges and budget.
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